Gwyneth Paltrow Loves This Clear Make-up Model So A lot That She Invested In It—Right here’s What to Store

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A-listers investing in corporations is nothing new. There’s Nicole Kidman and Vegamour and now Leonardo DiCaprio and Løci. When a celeb places their very own cash right into a model, it means they’ve a steadfast perception within the firm and the place it’s headed. By doing so, the celebrities should not solely offering monetary help, however they’re additionally placing model names on the map. So as to add to the rising checklist, none apart from Gwyneth Paltrow invested in Saie Magnificence again in 2020. Paltrow has her personal wellness and way of life enterprise, Goop, so she’s no stranger to the wonder world and definitely has a eager eye for merchandise.

The actress is understood for her easy magnificence—from her thorough skincare routine to her minimalist make-up seems. Now, she’s endorsing a model that excels in simply that: minimalist make-up. If you happen to’re after the “no make-up” make-up aesthetic that actually each cool lady on social media is rocking, look no additional than Saie Magnificence. Its total lineup consists of simply 16 merchandise (not together with its reward units and merch). In any case, much less is extra!

Entrance and heart are the model’s in depth sustainability efforts. To begin, it has a program for recycling empty merchandise. Saie Magnificence moreover makes use of eco-friendly product packaging, is local weather impartial licensed, donates 1 p.c of all gross sales to environmental non-profit organizations, is licensed plastic unfavourable, is a part of the Carbon Impartial Membership and is Leaping Bunny Licensed. 

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Plus, Saie Magnificence makes certain all of its substances are clear and protected, working with top-tier labs to make sure its formulation are one of the best of one of the best for each your pores and skin and the planet. 

You don’t want me to let you know that it’s necessary to again manufacturers that make investments their money and time into defending the earth and creating protected and efficient merchandise for consumers. Paltrow has been forward of the sport since 2020.

And may I add that Saie Magnificence’s merchandise carry inexpensive worth tags? You’d in all probability assume clear magnificence necessities would burn a gap by way of your pockets, however not once they’re made by Saie Magnificence. Its most inexpensive product is the Liquid Lip Balm for $16, whereas its most costly providing is the Lip Blur Duo for $44.

Preserve studying for a few of the magnificence model’s bestsellers and why you want them in your common rotation.

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Saie Beauty Glowy Super Gel

Picture: Saie Magnificence.

Glowy Tremendous Gel 

@mikaylanogueira helped the Glowy Tremendous Gel go viral on TikTok. The light-weight illuminator provides probably the most stunning and natural-looking dewy end to your complexion. Use it as a primer or highlighter, and even by itself, and also you’ll be glowing very quickly. Within the TikToker’s try-on video, she says the product is “a direct hit” and that she’s “obsessed.” The Glowy Tremendous Gel has already offered out earlier than however is lastly again in inventory, so be sure to place your order ASAP.

Saie Dew Blush Liquid Cheek Blush


Dew Blush 

I found this blush whereas scrolling by way of’s TikToks. It caught my consideration as a result of the creator says “Uncommon Magnificence has been changed” within the video. If there’s one blush the wonder group stans, it’s the Comfortable Pinch Liquid Blush from Selena Gomez’s model. Check out Saie Magnificence’s Dew Blush for your self to see the way it compares. 

Saie Beauty Slip Tint

Picture: Saie Magnificence.

Slip Tint 

For individuals who can’t stand heavier full-coverage foundations, attain for this tinted moisturizer that additionally supplies solar safety. It’s filled with hyaluronic acid for deep hydration, licorice root for radiance and pansy flower for antioxidant advantages and safety in opposition to free radicals. It’s so good that it has gained awards from Attract, Cosmopolitan, Girls’s Well being, New Magnificence and SELF.

Saie Beauty Hydrabeam Concealer

Picture: Saie Magnificence.


This concealer is one in all Saie Magnificence’s newer merchandise, having launched in Might of 2022. Nonetheless, it’s already secured fairly a loyal fanbase. The product has a formidable 4.7-star general ranking on the model’s website, with one shopper saying, “I at all times needed to coloration right my under-eyes [and] then apply concealer, however with Hydrabeam, my under-eye darkish circles are fully camouflaged.” Get your eyes trying vibrant, easy and wide-awake with the Hydrabeam concealer.

Every Body Dew Balm


Each Physique Dew Balm 

This particular version of the Dew Balm (in Bronze Nectar) is much more than its fairly packaging. Saie Magnificence teamed up with over 35 magnificence and wellness manufacturers to create the Each Physique Marketing campaign (a.okay.a. the biggest magnificence industry-backed reproductive justice initiative up to now). Saie is giving one hundred pc of the proceeds from the sale of this product to SisterSong, a corporation that fights for reproductive justice for ladies of coloration. With a better objective like this one, be sure to head to checkout with the Each Physique Dew Balm in your cart. 

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